A domed wooden structure crowned by an illustrated tree became the stand's centrepiece, wrapping visitors in a vivid green landscape animated by colourful leaves and playful graphics. A dedicated area used a rich magenta palette and open shelving to showcase Noberasco's premium gift lines and product range. Together, the two spaces balanced storytelling and product display, translating the brand's century-long connection to fruit and wellbeing into a memorable, tactile trade-fair experience.

In partnership with RBA Design.